Triggers & priority rules

A trigger decides which products or conditions an offer applies to. UpsellEngine supports three targeting scopes, plus popup-specific triggers.

Targeting scopes

• All products — the offer is eligible across your catalog.
• Collection — the offer applies to products in a chosen collection.
• Specific product — the offer applies only to the products you name.

Priority rules

When more than one offer could apply to the same product or moment, UpsellEngine resolves it by specificity: a specific product rule takes priority over a collection rule, which takes priority over an all products rule. This lets you set a broad default and override it for particular products or collections.

Screenshot: the trigger/targeting step with priority order. (TODO: add — confirm exact tie-break behavior against the app.)

Popup triggers

Popups add event triggers on top of targeting: add-to-cart, exit intent, time on page, scroll depth, and cart value, with frequency capping and page targeting. See Popups.

Note: If two equally-specific offers match, only one is shown per placement. Use A/B testing if you want to compare offers rather than run them at once.